Beeline Career Transition Support Program

A 6-session package for HR leaders to include in severance

Beeline Mentoring and Coaching | Built on the AOC framework: Awareness, Ownership, Change

Program Overview

Purpose: Help departing employees get through a layoff with clarity and confidence, and move toward new opportunities with a plan instead of panic.

Format: Six one-on-one, one-hour video sessions, delivered weekly or every second week over 6 to 8 weeks.

Led by: A corporate leader with 30+ years in global customer service and support, who has led teams through layoffs and been laid off personally.

Investment: $750 CAD per employee (see “For HR Leaders” below).

How AOC shapes the program:

Phase	Sessions	Focus
Awareness	1 and 2	Process the transition, take inventory of strengths, skills, history, passions and values
Ownership	3 and 4	Build a career plan, position the resume and LinkedIn, set search strategy
Change	5 and 6	Networking, interview readiness, momentum and a 90-day plan

Session-by-Session Outline

Session 1: Steady Ground (Awareness)

Goal: Help the person feel heard, steady and clear about where they stand.

• Talk through what happened and how they’re feeling, without rushing to fix it
• Cover the practical first steps after a layoff, including a reminder to review severance terms with an employment lawyer or financial advisor if needed
• Explore early questions: What do I want to keep? What do I want to leave behind?
• Introduce the AOC framework

Takeaway: A short “first 30 days” checklist and a strengths-inventory worksheet to complete before Session 2

Session 2: Know Your Value (Awareness)

Goal: Build an honest picture of who they are professionally.

• Review the worksheet: skills, achievements, career history and highlights
• Separate what they’re good at from what energizes them, since these are often different
• Explore passions, values and what a good working day looks like
• Question assumptions about what they “should” do next

Takeaway: A one-page Awareness Summary covering strengths, key wins, values and possible directions

Session 3: Choose a Direction (Ownership)

Goal: Turn self-knowledge into a direction.

• Narrow possible paths: a similar role, a step up, a new function, a new industry, consulting or starting something of their own
• Match the Awareness Summary to real opportunities
• Test each option against their values, finances and lifestyle
• Define 2 or 3 target role types

Takeaway: A written Career Direction Plan with target roles, target employers and the gaps to close

Session 4: Position Yourself (Ownership)

Goal: Make their story clear and compelling on paper and online.

• Review the resume and reposition it around outcomes for the target roles
• Rework the LinkedIn headline, About section and experience for recruiters and applicant tracking systems
• Practice a clear, confident answer to “Tell me about yourself” and “Why did you leave?”
• Plan a weekly search rhythm so the work stays manageable

Takeaway: Updated resume and LinkedIn guidance, a 60-second personal pitch and a weekly search schedule

Session 5: Open Doors (Change)

Goal: Build momentum through people, not just job boards.

• Map their network: former colleagues, managers, clients and contacts
• Draft outreach and follow-up messages that feel natural
• Plan conversations with the hidden job market in mind
• Build a strategy for recruiters and applications, including remote and international roles where relevant

Takeaway: A target contact list, outreach message templates and a 30-day networking plan

Session 6: Walk In Ready (Change)

Goal: Prepare for interviews and leave with a plan they own.

• Practice interview questions for their target roles, including behavioural questions and the layoff conversation
• Prepare for salary and offer discussions
• Plan how to handle setbacks and stay resilient through a search that may take time
• Set a 90-day action plan and decide how they’ll measure progress

Takeaway: An Interview Preparation Sheet and a 90-Day Transition Plan

What Each Client Receives

• Six one-on-one, one-hour coaching sessions
• Three written tools: an Awareness Summary, a Career Direction Plan and a 90-Day Transition Plan
• Resume and LinkedIn positioning guidance
• Job search, networking and interview preparation
• Email support between sessions
• Fully confidential coaching